Wyke Farms biggest broadcast ad campaign to date!

Wyke Farms, the UK’s largest independent cheese producer and milk processor, will air the first broadcast advert in their Autumn Advertising campaign on Sunday 27th September.  The advertising slot, a three-and- a-half minute menu-themed ad break during Come Dine With Me will feature Wyke alongside six other quality hand picked brands- Gordon’s Gin, New Covent Garden Soup, Sainsburys, Nescafe, Baileys and Haagen-Dazs, and is a first for Channel 4.

Wyke Farms plan to reach over 750,000 ABC1 Housewives with the 30 second television advert.  As well as the Come Dine with Me slot, the ad will also be seen on GMTV throughout October.  Following the successful broadcast campaign last year, Wyke Farms have invested a further £800k figure sum again this Autumn.
The Come Dine with Me slot will be the first viewing of the new ad creative.  The ad titled ‘Stan remembers’ features the true story of Stan Graves, 84, who wrote into Wyke in July 2009, with his memories of the Clothier family & working on the farm in the 1940’s when he was sent to Wyke at the age of 15 during the Second World War to work on the farm as a land boy. The advert, which was all shot on the farm in Somerset demonstrates the brands true traditional farmhouse Cheese maker roots that have stood the test of time.
 
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