If you’re planning to attend or will be near Shepton Mallet in Somerset, be sure to come see us for a tasty treat!

Royal Bath & West Show

Somerset: June 2nd – 5th

For this Summer season, we’re putting together a recipe book featuring the best cheesy recipes and would love your input. In fact, we’ll give away a block of cheese to everyone that enters, plus a cheese hamper to the top 3 entries, and we’ll even publish the best recipe submission in the book!

More details to come…

 

This summer, we’ll be at all of the nation’s top events with our award-winning cheddar in order to sample more than 2 million people throughout the season. We’re working extra hard to make sure as many people as possible get the chance to try our Wyke Farms cheese because we truly believe that we make the best tasting farmhouse Cheddar…our taste is our difference.

Below is a list of the events we’ll be sampling at in the upcoming months. Be sure to come say hello and get a taste of Somerset at its finest!

Upcoming Events:

30^th April – 3^rd May – Badminton Horse Trials
2^nd – 5^th June – The Royal Bath & West
10^th – 12^th June – The South of England Show
16^th – 20^th June – The BBC Summer Good Food Show
17^th – 20^th June – Taste of London
18^th – 20^th June – The Malvern Three Counties Show
10^th – 11^th July – Festival of the Horse
13^th – 15^th July – Great Yorkshire Show
16^th – 18^th July – The Kent County Show
28^th July – The Nantwich Cheese Show
23^rd – 25^th July – The CLA Game Fair
27^th – 29^th July – New Forest and Hampshire County Show
18^th August – Gillingham and Shaftesbury Show
11^th September – Frome Cheese Show
11^th September- The Romsey Show
18^th – 19^th September – The Royal County of Berkshire
18^th – 19^th September – The Midland Game Fair
9^th October – Ascot Food Festival Race Day
24^th – 28^th November – BBC NEC Good Food Show

With all of the same great flavour that has made Wyke Farms’ farmhouse butter a household name, the new Truly Scrumptious Spreadable version spreads smoothly and evenly straight from the fridge. Ideal for busy mums on the go, this new butter provides easy convenience without sacrificing the flavour and quality that go into every product in the family-run company’s range.

The cheddar goes through a careful maturation period, for no fewer than 15 months, under the watchful eye of the head cheese-grader at Wyke Farms where the traditional art of Cheddar making is maintained. All of the ingredients from the lush pastures of the Mendip Hills are skillfully brought into full development resulting in an exquisite taste and texture.

In addition from the 19th October, selected Waitrose stores will be stocking three of the Wyke Farms core products, Rich & Creamy Mature, Just Delicious Extra Mature & Simply Gorgeous Vintage.

]]> http://www.wykefarms.com/blog/?feed=rss2&p=896 0 http://www.wykefarms.com/blog/?p=901 http://www.wykefarms.com/blog/?p=901#comments Wed, 23 Sep 2009 01:00:57 +0000 admin http://wyke.adwright.com.sg/wordpress/?p=901 Wyke Farms, the UK’s largest independent cheese producer and milk processor, will air the first broadcast advert in their Autumn Advertising campaign on Sunday 27th September. The advertising slot, a three-and- a-half minute menu-themed ad break during Come Dine With Me will feature Wyke alongside six other quality hand picked brands- Gordon’s Gin, New Covent Garden Soup, Sainsburys, Nescafe, Baileys and Haagen-Dazs, and is a first for Channel 4.

Wyke Farms plan to reach over 750,000 ABC1 Housewives with the 30 second television advert. As well as the Come Dine with Me slot, the ad will also be seen on GMTV throughout October. Following the successful broadcast campaign last year, Wyke Farms have invested a further £800k figure sum again this Autumn.

The Come Dine with Me slot will be the first viewing of the new ad creative. The ad titled ‘Stan remembers’ features the true story of Stan Graves, 84, who wrote into Wyke in July 2009, with his memories of the Clothier family & working on the farm in the 1940’s when he was sent to Wyke at the age of 15 during the Second World War to work on the farm as a land boy. The advert, which was all shot on the farm in Somerset demonstrates the brands true traditional farmhouse Cheese maker roots that have stood the test of time.

]]> http://www.wykefarms.com/blog/?feed=rss2&p=901 0 http://www.wykefarms.com/blog/?p=904 http://www.wykefarms.com/blog/?p=904#comments Fri, 11 Sep 2009 01:00:33 +0000 admin http://wyke.adwright.com.sg/wordpress/?p=904 Wyke Farms, the UK’s largest independent cheese producer and milk processor, are enlisting the help of Lloyds of London to insure their Master Cheese Grader’s nose for £5 million. The Somerset-based cheese expert, Nigel Pooley, has worked in the cheese-producing industry since 1963 and has graded cheese for the century-old, family-run Wyke Farms for the past 12 years, where he specializes in selecting good commercial cheese that the mass market will enjoy.

Richard Clothier, third generation family member & Managing Director at Wyke Farms, is insistent that the quality of their Cheddar is of a consistently high standard and comments: “As an industry veteran with a naturally honed palate, Nigel plays an integral role in ensuring the quality of every batch of Wyke Farms’ award-winning cheddar that leaves the farm. It may seem a bit unusual to go to such great lengths – something that’s typically reserved for celebrities, but then again, we’ve never been afraid to stray from the norm in order produce the best farmhouse cheddar possible. In fact, you could say that Nigel is a bit of a celebrity around our farm.”

Owned and operated by the Clothier Family since 1902, Wyke Farms has become known for their long-standing traditional values and practices, as well as the distinctive taste of their award-winning cheddar. As the one who grades and selects cheese for packing, or more importantly for further maturation to produce their renowned Vintage cheeses, Nigel Pooley is a valuable asset and the guardian of the Wyke brand to ensure its consistency and that each product delivers what it promises on the packaging.

]]> http://www.wykefarms.com/blog/?feed=rss2&p=904 0 http://www.wykefarms.com/blog/?p=909 http://www.wykefarms.com/blog/?p=909#comments Mon, 24 Aug 2009 01:00:54 +0000 admin http://wyke.adwright.com.sg/wordpress/?p=909 Wyke Farms gives away a life times supply of Leskol, half fat cheddar in second online cheese for life competition this year. Wyke Farms, the UK’s largest independent cheese producer and milk processor, have announced Lisa Kirby as the winner of the ‘Leskol for Life’ competition.

The competition has been running on the Leskol fan club on Facebook for the past three months; Lisa was selected at randomly chosen to be the winner. The prize includes 2lb’s of the award winning half fat cheddar per month for the next 25 years. The total weight of Leskol won is similar to that of a large cow or Harley Davidson motorcycle!

Mum of three, Lisa, has to be very careful about what she eats because of underlying health issues. She has been told that she shouldn’t eat full fat cheddar, so this prize means a lot to her, she comments “I really couldn’t have won a better prize as I love cheese, its so versatile. I have had health problems and been advised to stay off certain foods including full fat cheese so this is ideal.” She continues; “my son and I have just enrolled at the gym and as part of my new healthy lifestyle and this prize will really help.”

Wyke Farms has become the first cheese producer to utilise social media as part of their communications strategy. This is the second time the company have used Facebook to host a free cheese for life competition; early this year a four year old boy won 30 times his own body weight in Wyke Farms Cheddar.

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